Learn to coach with a system that goes beyond technique.
359 Coach Education helps trainers read players better, design better sessions and guide progress with Fit · Fun · Focus.
Three levels · Theory + Practice · From coach to specialist
Developed for the ABN AMRO OPEN
For the ABN AMRO OPEN, 359 developed a scalable clinic concept that works for public audiences, corporates, and VIP relations. We have been executing this programme ourselves for over 10 years. From 10 to 120 participants per session. A new group every 30 minutes. This is not a one-off clinic — it's a proven system for impact at scale.
Work with the 359 MethodFit · Fun · Focus™
Tennis is the medium. Development is the goal. The 359 Method is the system.
Whether you come to stay fit, for the fun and the people, or to truly grow your game — every session at 359 is built around three pillars: Fit, Fun and Focus. Discover the 359 Method →
That is why we are 359, not 360 degrees: perfection is never the goal. There is always room for improvement, growth and progress.
PROGRESS. NOT PERFECTION.
The 359.coach certification programme is the internal training pathway for tennis coaches at 359.tennis. Three levels (Basic, Advanced, Expert/Mentor) with theory and practical exams based on the 359 Development System, at NTC Amstelveen near Amsterdam. Part of the Coach System.
Do you recognise this as a coach?
You teach a lot, but grow very little
You learn mainly through experience, not through structure
You rarely get real feedback on your coaching
Every coach around you works differently — there's no standard
You feel you can do better, but don't know exactly how
And if this continues?
Stagnation gradually becomes the norm
The gap between teaching and developing keeps growing
Without structure, you repeat patterns instead of breaking through them
By the time you notice, you've already invested a lot of time in patterns that don't take you further
"The difference between teaching and developing isn't about experience — it's about structure."
Professional growth doesn't happen by itself. Without structure, you keep doing what you've always done — and that's rarely enough for the level you want to reach.
The question is not whether you can improve as a coach. The question is: are you working from structure — or relying on experience alone?
The 359 Method — also for you
At most tennis schools, the coach is a service provider. At 359.tennis, the coach is a professional in development. Everyone can make progress — including the coach. There is always room for improvement.
Progress. Not Perfection.
Why 359.coach certification?
The 359® system is intellectual property that requires specific knowledge and skills. Certification supports consistent quality for every player — and strengthens your position as a coach.
Consistent quality
Every lesson meets the same high standard, regardless of which coach teaches.
Methodological consistency
Fit · Fun · Focus is correctly applied at every level and age group.
Stronger positioning
A certified 359.coach stands out in the job market with a proven method and recognised profile.
Collective strength
You are part of a network of professionals who share knowledge and push the profession forward together.
Higher income
Your investment in development translates into a higher hourly rate and better growth opportunities.
Growth opportunities
From coach to specialist, from your own tennis school to facility management. The path doesn't stop at teaching.
The three certification levels
From minimum requirement to expert — a clear growth pathway for every coach.
Level 1 — Basic
The entry point for every 359.tennis coach. Without Level 1, you cannot coach independently.
Requirements
- Recognised tennis coaching qualification (ITF, KNLTB, PTR, or international equivalent)
- Theory exam: knowledge of the 359® Development System & Progress System
- Practical exam: application of the methodology on court
- Understanding of the pedagogical vision: sport as a vehicle for human development
OutcomeAfter completing Level 1, a coach may independently teach under the 359.tennis name.
Level 2 — Advanced
For coaches who want to grow further and take on more responsibility.
Requirements
- 359.coach Level 1 certification
- Demonstrated experience with the 359® system
- Deepening differentiation by age and level
- Mentoring of Level 1 coaches
- Advanced application of Fit · Fun · Focus™ in complex learning environments
OutcomeLevel 2 coaches can function as senior coaches and guide Level 1 coaches.
Level 3 — Expert / Mentor
The highest level. Experts who co-shape the system and train the next generation.
Requirements
- 359.coach Level 2 certification
- Active contribution to methodology development
- Training and examination of new coaches
- Expertise across the complete 359 Development System
- Proven track record in player development
OutcomeLevel 3 coaches contribute to the evolution of the 359® system and train the next generation of coaches.
And then? The Path to Progress continues.
After certification, the growth path doesn't stop. As a 359.coach, you can progress to specialist in human development, tennis school owner, or Director of Racket Sports.
359 Specialist
Expert in human development through sport. Methodology development and training of coaches.
Own 359 Tennis School
Start your own school with a proven method, strong brand and operational support.
Director of Racket Sports
Lead the racket sports operation of a sports facility or tennis centre.
Not a tennis coaching course. By design.
359.tennis is not a tennis coaching course — and that is a deliberate choice. We don't train you to become a tennis instructor. We develop you as a coach within a system.
Most qualifications focus on technique and didactics. The 359 Coach System goes further. You learn to work within the 359 Development System — where sport is used as a vehicle for human development.
That means:
- Working with Fit · Fun · Focus as a system, not as loose principles
- Guiding development instead of just delivering training
- Coaching players as people, not just as athletes
Already hold a qualification (KNLTB, ITF, PTR or equivalent)? That's your starting point — not your ceiling. Within 359 you continue to grow as a coach, within a proven methodology.
Not a standard course. A system in which you grow as a coach.
Questions about the 359 Coach System
This page is an application of Fit · Fun · Focus for coaches. The 359 Method stays the same; the application changes by audience.
Discover the 359 Method
The 359 Method wasn't born from theory — it was built in practice, step by step, over more than two decades.
Read the full storyReady to become a 359.coach?
Explore coaching pathways or register your interest directly. We review every application carefully.